Have you tried it?

On Broadway in the 20's you've doubtless noticed an intriguing sign for M. Gordon Novelties, Inc. above a shuttered storefront and thought, "My but those days are gone, Olde New York how she's passed away." But did you know, this intriguing business is still operating at a smaller premises at 52 W. 29th St. off 6th Avenue? The awning reads "Paramount," but when the phone rings you get the answer "Gordon." I go here now for all my party decorations. Did you need miniature plastic baby strollers? Five choices of paper stork? Articulated skeleton wall hanging? Will that be glowing or matte? A horse mask, you say? And temptingly, the "5-way mustache" that clips to your septum (no adhesive needed!) It promises to "instantly transform your appearance. Makes everyone look more distinguished." There is even a rudimentary magician supplies section along the lines of the squirting corsage gag. The problem for those of you who don't work in the garment district is the hours they keep, only M-F 9-5.